With the digital age in full swing, your local business may not be thriving quite as much as it used to be. From 2020 onwards, technology and the online world saw growth and development at a rate unlike anything in the past, making websites the new key to driving sales and gaining new customers.
In fact, digital advertising/ marketing is said to reach over 60% of global adspend this year, with social media taking up over half of that! Now, on paper, making a website for your local business sounds easy right? Well, that’s true if you understand the fundamentals of web design and know a thing or two about the backend and SEO etc. If this isn’t the case, it can be tricky, but fear not! Sleeky have you covered with a short guide of what you should include in your local business’ new website, using our friends over at Urban Concept Hair as an example!