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Web Design • 4 min read 4 minute read
Our Designer’s Top 3 Tips

Attracting attention in the world of design is not so easy. Every designer brings their own techniques, opinions, and style…

Web Design • 5 min read 5 minute read
What’s Happening with Google’s Tough Cookies?

Cookies have been part of the internet since 1994. In the 30 years since then, they’ve become a constant feature…

Digital Marketing • 4 min read 4 minute read
How to start with content creation

Starting an online business can be stressful, even so when you need to learn where to start. You know your…

Misc • 4 min read 4 minute read
Why You Should Think About A Website Redesign For Your Business

Nowadays, it’s almost unheard of for a business not to have a website. Think of your website as a modern…

Misc • 3 min read 3 minute read
Sustainable Web Design: How to Create Environmentally Friendly Websites

We all know how important it is to recycle and do our part for the environment. However, have you ever…

Misc • 2 min read 2 minute read
How a Well-Designed Website Can Boost Your Brand’s Credibility

In this day and age, it’s almost unheard of for a business not to have a website. It’s the first…

Ecommerce • 5 min read 5 minute read
How To Start Selling Online

Starting to sell online is an exciting venture that opens up your business to a global audience, offering the potential…

Web Design • 5 min read 5 minute read
The Importance of Design for a Food Product Website

The importance of a well-designed website cannot be overstated, especially for food product brands like Primula Cheese who we recently…

Web Design • 4 min read 4 minute read
Neurodiversity in Web Design

Did you know that design plays a pivotal role in how we communicate, access information, and perform various daily activities?…

Ecommerce • 4 min read 4 minute read
How to use SEO to push product sales

Search Engine Optimisation (SEO) is a powerful tool that can significantly enhance the visibility of your website, drive traffic, and…

Web Design • 5 min read 5 minute read
The Dos and Don’ts of Homepage Design: Creating an Engaging and Effective First Impression

Your homepage is the digital front door to your business. It’s often the first point of contact for potential customers,…

Web Design • 4 min read 4 minute read
Ecommerce, why use it?

Ecommerce has become increasingly more common and used by business, should you start too? Ecommerce is the process of buying…

Web Design • 4 min read 4 minute read
Colour Theory Basics for Web Design

While it might seem like colour is added to website for aesthetics, choosing the colours for your website is one…

Web Design • 3 min read 3 minute read
There’s No Digital Marketing Without Web Design

We learn that first impressions matter when introducing ourselves to people, and the same principle can be applied to company…

Misc • 3 min read 3 minute read
Why We Love WordPress

If there’s one thing that Sleeky knows, it’s WordPress. Originally having started as a tool for blogging, it’s now blossomed…

Misc • 4 min read 4 minute read
Web Design vs. Graphic Design – A Sleeky Guide

In the ever-evolving digital landscape, the terms “web design” and “graphic design” often get tossed around interchangeably. But for those…

Ecommerce • 5 min read 5 minute read
E-commerce Website Essentials

Picture this – You have a brilliant product, an innovative business model, and an eager audience waiting to buy. But…

Misc • 5 min read 5 minute read
Website Accessibility – A Website For All

In today’s interconnected world, websites serve as the gateway to information, services, and opportunities. However, much like how not everyone…

Misc • 4 min read 4 minute read
What’s the latest on AI

In the ever-evolving landscape of technology, Artificial Intelligence (AI) continues to be a driving force, pushing the boundaries of what…

Digital Marketing • 4 min read 4 minute read
Why Is Having a Social Media Presence Vital for Your Business?

In the relatively new and ever-changing world of social media, it has grown increasingly important for businesses to represent themselves…

Misc • 3 min read 3 minute read
The Power of an Academic Domain

In the digital age, where information is at our fingertips, the role of technology in education has become paramount. One…

Misc • 5 min read 5 minute read
The Ultimate Guide to Localised SEO

In today’s competitive digital landscape, businesses have to be able to leverage every available tool to stand out and reach…

Misc • 4 min read 4 minute read
Why You Need Web Support

As you may well know, having a robust online presence is crucial for businesses and organisations alike. Whether you’re a…

Misc • 5 min read 5 minute read
Building a Brand Online: The Basics

In the fast-paced digital landscape of today, establishing a strong online presence is crucial for the success of any business,…

Misc • < 1 min read < 1 minute read
Key Strategies to Expand Your Online Audience

In the dynamic and ever-evolving landscape of online content creation, the pursuit of expanding your audience is not merely a…

Misc • 3 min read 3 minute read
The Importance of Effective Typography in Design

Typography, the art and technique of arranging type, plays a pivotal role in all things design and communication. In the…

Digital Marketing • 5 min read 5 minute read
Unlocking the Power of Email Marketing

In the fast-paced digital landscape, where marketing channels come and go, one constant has continued to prove its effectiveness—email marketing.…

Misc • 5 min read 5 minute read
Captivating Characteristics of Peach Fuzz

Peach Fuzz has taken the spotlight as Pantone’s Colour of the Year for 2024, capturing the attention of designers, fashion…

Misc • 4 min read 4 minute read
5 Signs You Should Update Your Website Design

In the ever-evolving landscape of the digital world in 2024, you can think of your website as the virtual face…

Misc • 4 min read 4 minute read
Why Your Website Needs a Blog

With every passing year, it seems that the dynamic landscape of the digital era is almost snowballing! Information is constantly…

Misc • 4 min read 4 minute read
How To Optimise Written Content

In the ever-evolving landscape of the digital world, written content plays a pivotal role in shaping the online presence of…

Misc • 3 min read 3 minute read
The Benefits of Speed Optimisation

In today’s fast-paced digital era, the success of a website is often determined by its ability to deliver information swiftly…

Web Design • 4 min read 4 minute read
Website Accessibility – What, Why and How?

In today’s wild world, where the internet serves as a gateway to information, services, and opportunities, ensuring that websites are…

Digital Marketing • 3 min read 3 minute read
YouTube’s Role in the Evolution of Influencer Marketing

In the dynamic realm of digital marketing, influencer marketing has definitely gained its status as a trend to become an…

Branding • 4 min read 4 minute read
The Power of Brand Ethos and Identity The Case of The Body Shop

In a world saturated with products and choices, the true worth of a brand extends far beyond its offerings. A…

Web Design • 4 min read 4 minute read
What Makes Websites Shine in 2024

As we step into 2024, the rulebook for creating an effective website has evolved. So, grab a cuppa, settle in,…

Misc • 4 min read 4 minute read
The Importance of SSL Certification for Your Website – The Padlock

In the vast expanse of the digital universe, where websites are the storefronts of the modern era, security stands as…

Digital Marketing • 4 min read 4 minute read
Why and How to Sprinkle Creativity into Your Business’s Online Presence this January

Welcome to the times of pixels and posts, where your business’s digital presence is a necessity and should be cared…

Web Design • 3 min read 3 minute read
10 Essential Principles of Effective Website Design

In the dynamic world of digital marketing, your website serves as the virtual storefront, the first encounter many potential customers…

Misc • 3 min read 3 minute read
Navigating the Digital Canvas: Taking a Look Back at the Evolving Landscape of Web Design in 2023

As we bring 2023 to a close, it’s good to take a look back on and celebrate the advancements in…

Web Design • 4 min read 4 minute read
The Art of CTA Buttons: Driving Conversions Through Web Design

The Call to Action (CTA) button is a potent tool. These seemingly unassuming buttons are pivotal in driving conversions and…

Digital Marketing • 3 min read 3 minute read
Social Media Advertising vs. Organic Growth

Social media remains a cornerstone for businesses looking to connect with their audience. Two fundamental approaches to building a presence…

Web Design • 5 min read 5 minute read
Web Design vs. Web Development: Understanding the Differences

When it comes to creating a successful website, it’s essential to understand the distinction between web design and web development.…

Digital Marketing • 4 min read 4 minute read
Social Responsibility in Marketing: How Purpose-Driven Campaigns Drive Success

In today’s marketing world, it’s not enough for companies to focus solely on making profits. Companies are now expected also…

Web Design • 4 min read 4 minute read
Web Accessibility: Designing for All Users

In an increasingly digital world, web accessibility has become a paramount concern for businesses and organisations in the United Kingdom.…

Web Design • 4 min read 4 minute read
Content Marketing and Web Design: Creating Harmonious User Journeys

Successful marketing strategies hinge on creating seamless and harmonious user experiences in the ever-evolving digital landscape. Two critical components in…

Digital Marketing • < 1 min read < 1 minute read
Maximising ROI with Google Ads: Advanced Tips and Tricks

In the ever-evolving world of digital advertising, Google Ads remain a formidable platform for businesses to reach their target audiences…

Branding • 4 min read 4 minute read
Alpro Redesigned Packaging To Hero its Ingredients

Images used throughout this article are courtesy of Green Queen. In the ever-evolving world of marketing and branding, adaptability is…

Digital Marketing • 3 min read 3 minute read
What is SEO and Why Do I Need It?

In the fast-paced digital age, where the online marketplace is more competitive than ever, having a solid online presence is…

Ecommerce • 5 min read 5 minute read
5 Proven Strategies for E-commerce SEO Success

In today’s digital age, having an online presence is essential for businesses of all sizes. For e-commerce stores in the…

Misc • 3 min read 3 minute read
Strategies for Online Success

In the dynamic landscape of the digital age, traditional marketing strategies have given way to a more versatile and efficient…

Misc • 2 min read 2 minute read
How Many Brand Colours Should I Have?: Colour Psychology in Digital Marketing

In marketing, brand colours are pivotal in conveying identity values and creating memorable impressions. But a common question you might…

Misc • 3 min read 3 minute read
How to Increase Website Conversion Rates: 7 Simple Ways

In the digital age, where websites serve as the virtual front doors of businesses, one metric stands out as the…

Misc • 3 min read 3 minute read
What Is Cache and How to Clear Cache

In the rapidly evolving digital landscape, understanding the intricate workings of technology is essential for smooth online experiences. One term…

Digital Marketing • 4 min read 4 minute read
Why is Twitter Rebranding? Decoding Twitter’s Logo Rebrand

If you are on Twitter, you already know that Twitter is currently rebranding to X. Even the most iconic brands…

Digital Marketing • 4 min read 4 minute read
SEO Essentials for Beginners

Establishing a robust online presence is crucial for any business’s success in the digital age. One of the critical components…

Digital Marketing • 4 min read 4 minute read
Optimising Local Landing Pages for Search: Boosting Your Online Presence

In today’s digital age, having a strong online presence is crucial for any business to thrive. For local businesses, a…

Web Design • 4 min read 4 minute read
The Significance of Responsive Web Design in Today’s Digital Landscape

In an era dominated by smartphones, tablets, and various other internet-enabled devices, it is crucial for businesses and individuals to…

Web Design • 3 min read 3 minute read
Creating Engaging Landing Pages: Secrets of Effective Web Design

In today’s digital landscape, having a captivating landing page is crucial for any website aiming to convert visitors into customers…

Misc • 3 min read 3 minute read
Maybelline London’s Latest Viral Marketing Campaign: The Team and the Genius Behind It.

You may have already seen Maybelline London’s viral video featuring a London tube having “rubber lashes” on and putting on…

Misc • 4 min read 4 minute read
Introducing Threads: Instagram’s Latest Text Feature Enhancing Communication

This is just in! Instagram recently unveiled its newest feature, Threads. This exciting addition aims to enhance text-based conversations within…

Digital Marketing • 4 min read 4 minute read
Unveiling the Mystery of Shadow banning on Social Media: Tips to Keep Your Content Visible

Have you noticed that your social media content is not getting the same attention as before? Have your views, likes,…

Misc • 3 min read 3 minute read
Cracking the Code: Unravelling Instagram’s Latest Algorithm Update

Last month Instagram changed its algorithm (again!) based on creators’ feedback. If you are a marketer, you might be overwhelmed…

Misc • 3 min read 3 minute read
The Role of Backlinks in SEO: Building Your Path to Success

In the vast world of Search Engine Optimization (SEO), backlinks (external links that direct back to your website) play a…

Misc • 2 min read 2 minute read
Colour Theory For Your Business

When we think about branding, we tend to think about icons (think Apple or Nike) and potentially even fonts (we…

Misc • 3 min read 3 minute read
From Click to Conversion: How Email Marketing Can Boost Your Business

As a marketer, you might think email marketing is dead now, and there is no potential for ROI (return on…

Misc • 3 min read 3 minute read
3 Reasons why your business needs an app

To effectively reach a wider target audience, connect with customers on the go, create direct marketing streams and optimise the…

Misc • 3 min read 3 minute read
Why It’s Important To Keep Your Website Up To Date

Time moves on – and guess what, so does technology! Infact, when it goes to technology advances, it grows exponentially.…

Misc • 3 min read 3 minute read
Building a Memorable Online Presence

A solid online presence is essential in today’s digital era, whether you are a business or an individual. As a…

Branding • < 1 min read < 1 minute read
How to Create a Strong Brand Identity

A strong brand identity is essential for success in today’s competitive business landscape. It not only separates you from your…

Misc • < 1 min read < 1 minute read
TikTok is the new Google – How you can optimise your TikTok SEO

TikTok is rapidly overtaking Google as a search engine and for younger generations it already has, with over 40% of…

Digital Marketing • 4 min read 4 minute read
What is a digital marketing strategy – the basics

A digital marketing strategy is a plan for using digital channels to reach your target audience and achieve your marketing…

Web Design • 3 min read 3 minute read
Why We Love Our Flexible Layout System

If you’ve had a custom-designed and bespoke website with us – you’ll most likely have been through a screen share…

Misc • 3 min read 3 minute read
A Quarterly Catch Up

… And just like that – we’re nearly a quarter of the way through the year, can you believe it?…

Web Design • 3 min read 3 minute read
Micro-interactions On A Website

It’s 2023 and you’re scrolling through a website but you know what? You’re sick and tired of reading text on…

Misc • 4 min read 4 minute read
Why should brands utilise TikTok? Three ideas that will boost your credibility

Why should brands utilise TikTok? Three ideas that will boost your credibility If you don’t know what TikTok is, where…

Web Design • 5 min read 5 minute read
Importance of carefully considered web design

In today’s digital age, having a website is essential for any business or individual looking to establish an online presence.…

Web Design • 5 min read 5 minute read
What are mobile friendly websites?

In today’s digital age, the way people access websites is rapidly changing. With the proliferation of smartphones, tablets, and other…

Digital Marketing • 3 min read 3 minute read
Understanding User Behaviour

If you’re running a website, you’re probably wondering how users are interacting with your site. Are they clicking on the…

Misc • 3 min read 3 minute read
WordPress’ big birthday!

WordPress, the popular content management system, recently celebrated its 20th anniversary. Since its creation in 2003, WordPress has grown from…

Misc • 4 min read 4 minute read
The best booking plugins for 2023

The world of plugins is a big, big world and choosing the correct WordPress plugin can be a mammoth task…

Misc • 3 min read 3 minute read
ChatGPT, Social Commerce and More: The Social Media Trends You Should Hop On

Like it or not, social media is a big part of our lives. Whether it’s mindlessly scrolling through platforms or…

Misc • 3 min read 3 minute read
Thinking about a new website? Consider this

If you’re looking into rebuilding your existing website, or looking to transform your digital brand completely, there are certain aspects…

Web Design • 4 min read 4 minute read
How To Optimize Images for Your Website In 5 Easy Steps

If you have a website, then you know that images are a vital part of it. They can help improve…

Web Design • 4 min read 4 minute read
Why You Absolutely Need an Online Booking System for Your Website

If you own a business, then you know that time is money. As a business owner, you simply cannot afford…

Web Design • 3 min read 3 minute read
Product photography: how good photos turn into sales

In digital marketing, a picture is worth a thousand user clicks. You’ve only got a few seconds to capture your…

Misc • 7 min read 7 minute read
A Beginners Guide To SEO

In this digital age – it’s no longer enough to have a digital presence. In the sea of businesses out…

Web Design • 4 min read 4 minute read
Why Your Website Should Be Built on WordPress

If you have your own website, work in the industry, or have been looking to make your own website, then…

Branding • 4 min read 4 minute read
Finding the Perfect Domain Name

When creating a new website, or building a brand, making sure you have the best domain name possible is one…

Digital Marketing • 5 min read 5 minute read
Going viral: How does the Tik Tok algorithm work?

Have you ever wondered how some videos on TikTok go viral while others don’t? If you’re like most people, you’ve…

Digital Marketing • 4 min read 4 minute read
TikTok vs Instagram: the battle of short video content 

In the past few years, using short video content for marketing like Tik Tok and Instagram reels, has become one…

Web Design • 4 min read 4 minute read
The Malhotra Group x Sleeky: A match made in heaven

One thing we value here at Sleeky is the relationships that we forge with our clients. Nothing makes us happier…

Digital Marketing • 4 min read 4 minute read
The Lazy Marketer’s Guide to Getting Started with Digital Marketing

Are you a marketing professional who wants to get started with digital marketing? Or have you already dabbled in it…

Branding • 4 min read 4 minute read
6 Reasons Why It Might Be Time to Rebrand Your Company

A company’s brand is its most valuable asset. It’s the promise that you make to your customers and the foundation…

Web Design • 4 min read 4 minute read
Let’s catch up!

It’s coming up to the end of the year, so what better time to catch up on some of the…

Digital Marketing • 4 min read 4 minute read
Social Media Banners: A Guide

As a business owner, you know that first impressions are everything. When someone visits your website or your social media…

Digital Marketing • 4 min read 4 minute read
Influencer Marketing: What Is It, and Why Do You Need It?

We are truly in the age of the Social Media Influencer. At this point, it’s their world, and we’re just…

Branding • 5 min read 5 minute read
How to create a good logo for your brand

A logo is typically the first thing you picture when you think about a brand, especially for big corporations. Having…

Digital Marketing • 4 min read 4 minute read
Christmas 2022: How to Market Effectively

Last year, the British public spent whopping amounts of money on Christmas deals. It is clear that the Christmas period…

Digital Marketing • 4 min read 4 minute read
Creating a Digital Marketing Campaign

Are you a small business owner who wants to create your first digital marketing campaign but don’t know where to…

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Nearly 20 years of designing websites has given us some pretty strong opinions on what differentiates the good from the bad and the ugly. Browse our articles to discover more about how to ace your ecommerce, web design, branding and digital marketing.

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